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Using Pinterest’s social cred to get in-store shoppers to make purchases

Using Pinterest’s social cred to get in-store shoppers to make purchases

Source : www.gigaom.com
SUMMARY:What’s the newest way to prove to your in-store customers that a product is popular online? Nordstrom is tagging products with the Pinterest logo as a kind of social proof for potential buyers.

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Ashton Kutcher-Backed Startup Fashism Shuts Down

Ashton Kutcher-Backed Startup Fashism Shuts Down

Source : mashable.com

Fashism, a website and mobile app that lets users solicit community feedback on style, announced that it is officially closing down on Friday, making it the latest casualty in a tough year for social media-focused fashion startups.

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Figure Out What That Button Does With Audi’s Augmented-Reality App

Figure Out What That Button Does With Audi’s Augmented-Reality App

Source : wired.com

We enjoy a grease-stained Chilton’s repair guide as much as the next gearhead, but the idea of a traditional owner’s manual is getting outmoded. Audi agrees, and its latest app gives A3 owners all the information they need without ever having to open the glove box.

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YouTube’s Founders Challenge Vine and Instagram With New Video App

YouTube’s Founders Challenge Vine and Instagram With New Video App

Source : bits.blogs.nytimes.com

After months of teasing, the wait is over: Chad Hurley and Steve Chen, who brought us the video-sharing site YouTube, are taking the wraps off their newest project, a video creation app called MixBit.

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Snapchat targets future users, with new service for kids under 13

Snapchat targets future users, with new service for kids under 13

Source : www.gigaom.com

Many of the big social networks have decided not to court kids, because it’s laborious to make their services legally compliant for that demographic. But Snapchat is rolling out a youngster-targeted platform, SnapKidz.

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How Mailbox Scaled To One Million Users In Six Weeks

How Mailbox Scaled To One Million Users In Six Weeks

Source : www.readwrite.com

Every startup dreams of nabbing millions of users overnight. But few companies can claim to actually have done it, with infrastructure that scaled nearly flawlessly to support the success.

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Meet the Man Who Sold a Month-Old App to Dropbox for $100M

Meet the Man Who Sold a Month-Old App to Dropbox for $100M

Source : www.wired.com
Mailbox CEO and co-founder Gentry Underwood, now at Dropbox.
Photo: Dropbox

When Mailbox sold itself to Dropbox for a reported $100 million or so this March, the month-old iPhone app wasn’t even available to the public. People could download the email organizer, but using it required joining a mailing list that stretched to nearly 800,000 names at one point.

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